The rapid growth and success of sharing economy, particularly e-hailing services, have attracted many organisations to participate in this business. As a result, e-hailing organisations need strategies that enable them to compete in the market. One of the strategies that could help e-hailing...

Objective – Changing environment in the business world is affecting business and the advent of the Internet has also had an enduring effect in the way companies do business. In ensuring the continued survival of a company it becomes imperative that a company develop a loyal customer base. The...

With the remarkable progress made in the field of artificial intelligence, there is growing concern about the possibility of robots posing a threat or danger to humans and the robot is crowding more and more people out of their jobs. The epidemic period also witnessed an unparalleled increase in...

Economic value has moved beyond delivering quality services to include distinctive brand experiences. Brand experiences are vital in developing brand loyalty and achieving business sustainability. Business performance, in particular, is influenced by customer loyalty directly through purchase...

Manufacturing small and medium enterprises (SMEs) need to propel their creativity and innovativeness to enhance their innovation performance in the competitive and fast-changing environment. The current environment has transformed the internal working pattern, structure, and communication system...

As open innovation and Artificial Intelligence (AI) become more prevalent in financial institutions, early adoption of Chatbots will have a competitive advantage. However, ChatGPT is still less common in the financial sector than in other industries. This study attempts to understand bankers'...