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For-profit organisations recognise the importance of a strong brand. The world all have brand values over $1 billion. A brand, a distinct image and idecompanies to differentiate themselves from their competition. In contrast, non-profit organisations (NPOs) have not seen branding as essential....
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For-profit organisations recognise the importance of a strong brand. The world all have brand values over $1 billion. A brand, a distinct image and idecompanies to differentiate themselves from their competition. In contrast, non-profit organisations (NPOs) have not seen branding as essential....
Persistent link: https://www.econbiz.de/10009439826
Many countries plan to decarbonise their energy systems by increasing energy efficiency and expanding the use of renewable energy sources (RES). Such actions require significant investments in new energy infrastructures. While people are generally accepting of these infrastructures, opposition...
Persistent link: https://www.econbiz.de/10011985176
Many countries plan to decarbonise their energy systems by increasing energy efficiency and expanding the use of renewable energy sources (RES). Such actions require significant investments in new energy infrastructures. While people are generally accepting of these infrastructures, opposition...
Persistent link: https://www.econbiz.de/10011795322
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Institutional approaches to organization studies focus attention on the relationships among organizations and the fields in which they operate, highlighting in particular the role of rational formal structures in enabling and constraining organizational behaviour. A key contribution of...
Persistent link: https://www.econbiz.de/10012916660
The social-symbolic work perspective directs attention to the purposeful, reflexive efforts of organizational actors to shape or maintain parts of the social world, which are called social-symbolic objects. While this perspective shares much with other branches of strategy-as-practice research,...
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In this chapter we:1. Discuss the cultural shifts that have made social-symbolic work increasingly common and important.2. Define and explain the concept of social-symbolic work.3. Present a process model of social-symbolic work useful in analyzing instances of work.4. Summarize the forms of...
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