Artificial Intelligence (AI) is increasingly being used in all business areas and will have a significant impact on the associated business processes. This will be particularly the case where data is the basis for an improvement as well as an acceleration of the associated workflows, because it...

Previous literature highlights employees’ creativity as an important means to foster innovation and competitive advantage in companies. Transformational leadership is a leadership approach aiming at stimulating and encouraging the creative performance of employees. However, contradictory...

Only recently researchers have started to focus on the interface of production andoperations management and (corporate) entrepreneurship. The present study builds onthis developing research stream and develops and empirically analyzes a model thatillustrates how a firm’s entrepreneurial...

Specialized knowledge can be a facilitator of entrepreneurial orientation (EO), but little is known about how management teams transform their knowledge resources into entrepreneurial activity. Complementing the knowledge-based view with social interdependence theory, we suggest that team...

While recent research continues to emphasize the importance of digital entrepreneurship, the historical terminology of this field is often overlooked. Digital entrepreneurship tends to be considered a new phenomenon despite emerging in the early 1990s. Building on a scoping literature review,...

In addition to the functional value of a brand, the academic branding literature also emphasises the symbolic function of a brand. The importance of emotional values is often stressed by the necessity to create strong customer-brand relationships for building brand equity. Since the brand is a...

"Die Suche nach besonders erfolgreichen, exzellenten Unternehmen, vor allem auch die Frage nach den Ursachen ihres herausragenden Erfolges, fasziniert Wissenschaftler und Praktiker seit jeher gleichermaßen" (Meffert 2000, S.24). Dies gilt in besonderem Maße auch für den Teilbereich der...