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Persistent link: https://www.econbiz.de/10011749758
This paper deals with a two-layer supply chain composed of one manufacturer and one retailer for single-type product. The demand function of the end customers depends on quality, warranty, and sales price of the product. The profit functions of the manufacturer and the retailers are maximized...
Persistent link: https://www.econbiz.de/10012036770
Cooperative advertising is an agreement between a manufacturer and a retailer to share advertising cost at the local level. Previous studies have not investigated cooperative advertising for complementary products and their main focus was only on one good. In this paper, we study a two-echelon...
Persistent link: https://www.econbiz.de/10011640840
pricing and negotiation. Hence, this dissertation visits two problem domains in operations management, assuming that a …-constrained manufacturer's wholesale pricing problem, assuming that the retailer is free to choose sales formats. The first problem considers a … price that a retailer would choose in the take-it-or-leave-it pricing. This price premium helps the retailer extract more …
Persistent link: https://www.econbiz.de/10009476556
variables include price differentiation, wholesale price for greening products, and pricing in the direct channel along with the … manufacturer determines the pricing for green and standard products in addition to the greening effort in a monopoly. The study …
Persistent link: https://www.econbiz.de/10012662756
This paper develops an economic production quantity model in a three-echelon supply chain composing of a supplier, a manufacturer and a wholesaler under two scenarios. As the first scenario, we consider a return contract between the outside supplier and the supplier and also between the...
Persistent link: https://www.econbiz.de/10013470766
Cooperative advertising is an agreement between a manufacturer and a retailer to share advertising cost at the local level. Previous studies have not investigated cooperative advertising for complementary products and their main focus was only on one good. In this paper, we study a two-echelon...
Persistent link: https://www.econbiz.de/10011557120
In this research, the optimal pricing decisions for two complementary products in a two-echelon supply chain under two …
Persistent link: https://www.econbiz.de/10011562787
Persistent link: https://www.econbiz.de/10012815138
This paper develops an economic production quantity model in a three-echelon supply chain composing of a supplier, a manufacturer and a wholesaler under two scenarios. As the first scenario, we consider a return contract between the outside supplier and the supplier and also between the...
Persistent link: https://www.econbiz.de/10012020032