Parry, Glenn C; Brax, Saara A.; Maull, Roger S.; Ng, … - In: Supply Chain Management: An International Journal 21 (2016) 2, pp. 228-244
consumption. In the consumer context, the ways to generate and access such use-visibility data are in their infancy. The purpose … – The study proposes four generic measurement categories for operationalising the concept of use-visibility: experience … demonstrates how these measures can be operationalised to achieve visibility of the context of use in the home. The potential of …