Wang, Huaiqing; Chen, Kun; Zhu, Wei; Song, Zhenxia - In: Financial innovation : FIN 1 (2015) 3, pp. 1-8
Background: Online peer-to-peer lending (P2P lending) is booming as the popularity of e-finance. To develop a conceptual model for the P2P lending process is great valuable for managers to tack the issues of marketing, management and operation. Methods: In this paper, we focus on the P2P lending...