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The evolution and investigation of markets, macromarketing and systems : a special issue in honor of Roger Layton

Wooliscroft, Ben - In: Journal of macromarketing 44 (2024) 2, pp. 328-331

Persistent link: https://www.econbiz.de/10014584735

Financial Disclosure and Customer Satisfaction : Do Companies Talking the Talk Actually Walk the Walk?

Balvers, Ronald J. - 2015

Using the emerging technology of large-scale textual analysis, this study examines use of the term ‘customer satisfaction' and its variants in the annual reports issued by publicly-traded U.S. corporations and filed with the Securities and Exchange Commission as Form 10 K. We document the...

Persistent link: https://www.econbiz.de/10013026604

Raising the Minimum Wage is Unethical and Immoral

Gaski, John F. - 2004

Persistent link: https://www.econbiz.de/10014071781

Introduction to the special issue on developing research methods and metrics in macromarketing

Stanton, Julie; De Quero-Navarro, Beatriz; Domegan, … - In: Journal of macromarketing 44 (2024) 1, pp. 74-80

Persistent link: https://www.econbiz.de/10014584708

Systematic theory mapping : deciphering causal complexity of brand externalities

Padela, Shoaib M. Farooq; Wooliscroft, Ben; … - In: Journal of macromarketing 44 (2024) 1, pp. 81-115

Persistent link: https://www.econbiz.de/10014584709

A hierarchy of sustainable grocery shopping behaviours : using Rasch modelling to explore adoption groups

Ganglmair-Wooliscroft, Alexandra; Wooliscroft, Ben - In: Journal of consumer behaviour 21 (2022) 6, pp. 1420-1439

Persistent link: https://www.econbiz.de/10013461155

WEIRD is not enough : sustainability insights from non-weird countries

Wooliscroft, Ben; Ko, Eunju - In: Journal of macromarketing 43 (2023) 2, pp. 171-174

Persistent link: https://www.econbiz.de/10014294184