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Influencer marketing effectiveness : giving competence, receiving credibility
Leite, Fernanda Polli; Pontes, Nicolas; Schivinski, Bruno - In: Journal of travel and tourism marketing 41 (2024) 3, pp. 307-321
Persistent link: https://www.econbiz.de/10014513646
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Unsustainable burgers? : deploying carbon footprint labels to enhance sustainability perceptions of animal-based food products
Ang, Ming Yang Avon; Pontes, Nicolas; France, Cassandra - In: Journal of retailing and consumer services 76 (2024), pp. 1-10
Persistent link: https://www.econbiz.de/10014460801
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Chatbots in frontline services and customer experience : an anthropomorphism perspective
Nguyen Tuyet-Mai; Ferm, Lars-Erik Casper; Quach, Sara; … - In: Psychology & marketing 40 (2023) 11, pp. 2201-2225
Persistent link: https://www.econbiz.de/10014432391
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Thou shalt be safe : risk preferences in choice for sad others
Spassova, Gerri; Palmeira, Mauricio - In: Journal of behavioral decision making 36 (2023) 5, pp. 1-14
Persistent link: https://www.econbiz.de/10014442757
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The conflict between partnership and fairness in the decision of whom to help
Palmeira, Mauricio; Gunasti, Kunter - In: Journal of business ethics : JBE 183 (2023) 4, pp. 1173-1188
Persistent link: https://www.econbiz.de/10014286496