Employee creativity is the key in improving company performance which can encourage innovation to defend the company … reforms to increase again the enthusiasts of ESQ training through the creativity of its employees. The purpose of this study … was to analyze the factors that influence employee creativity, including transformational leadership, organizational …

worsening firm profitability, while the latter facilitates creativity and supports greater patenting success and more positive … creativity …

Although the importance of fostering organizational creativity and open innovation is becoming more widely acknowledged …, there are still few empirical evidence on the impact of creativity and innovation on enhancing SMEs performance. Moreover …, previous study argued that the effect of creativity and innovation is still inconclusive, especially in SMEs. SMEs sometimes …