Social media and social media tools have improved rapidly and started to influence society especially in recent years. This influence has forced businesses to revolutionize their communication with the external environment. The fact that Web 2.0 has an influence on consumer behavior, and that it...

When such a crises involve injury and loss of life, a comprehensive ability of organization to comprehend and predict the way of act and react of its diverse stakeholders its very important to keep the communications levels meet with their expectations, in terms of transparency and frequent...

Despite the emergence of social media in many aspects of Vietnamese lives, including marketing and promotional activities, Vietnamese organizations have used little social media in their crisis communication efforts. The organizations are hesitant to adopt social media in crisis communication...

Little research has explored the use of social media in PR or crisis communication in a Vietnamese setting, and even fewer studies were dedicated to exploring the stakeholders’ viewpoint. Nonetheless, social media for the Vietnamese people has gained growing importance, and in the past five...

Social media has grown in importance among Vietnamese people in the past five years, and as a result it has become common for stakeholders to use it to connect to companies. As a consequence of this new paradigm, various business crises have arisen on social media platforms. Some companies have...

Local government units (LGUs) are at the forefront of the Philippine government's COVID-19 pandemic response. One of their most important functions is crisis and risk communication to ease public fear, mitigate the damage caused by the pandemic, and promote the adoption of health and safety...