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On the background of theoretical considerations and literature review, this article presents the results of the preliminary study of young consumers about their adoption of the Internet of Things (IoT) - treated as the emerging technology, creating a new quality of information technology usage,...
Persistent link: https://www.econbiz.de/10011712200
The paper describes an implementation of extended consumer decision-making styles concept in explaining consumer choices made in product comparison site environment in the context of trust-based information technology acceptance model. Previous research proved that trust-based acceptance model...
Persistent link: https://www.econbiz.de/10011659031
Paper describes young consumers’ behaviour connected with online product comparison sites usage as an example of online decision shopping aids. Authors’ main goal is to check whether or not such factors as: previous experience in such sites usage, personal innovativeness in domain of...
Persistent link: https://www.econbiz.de/10011581665