Ropposch, Christiana; Stiegler, Elisabeth; Gubik, Christian - In: Journal of business models : JOBM 9 (2021) 1, pp. 43-51
The aim of this paper is to find out if digital entrepreneurs develop businesses within the opportunity discovery or creation context and how this relates to the digital level of their business model. Following an exploratory research design, seven digital start-ups were interviewed and analyzed...