E-commerce technologies such as a website, email and the use of web browsers enables access to large amounts of information, facilitates communication and provides niche companies with an effective mechanism for competing with larger organisations world-wide. However recent literature has shown...

We investigate whether consumer preferences for food products embodying multiple credence attributes are easily satiated. Results from two treatments of an experiment suggest choices are not aected by the order in which attributes are presented. Initial evidence suggests diminishing marginal...

The IFAMR is published quarterly by the International Food and Agribusiness Management Association. www.ifama.org

Auction experiments at locations in the U.S. and Canada are used to determine consumers’ willingness to pay for red-meat traceability and other enhanced food characteristics. Consumers in both countries are found to be willing to pay a positive amount for traceability, but would pay even more...

Since the seminal work of Adam Smith, markets have been considered an efficienttool for co-ordinating the behaviour of economic agents. The basic characteristicof a market economy is that the complex system of interaction amongindividuals is not centrally coordinated. Under the assumption of...

Conventional evaluations of industry competitiveness tend to focus on a narrow range of production cost variables. Using these criteria, we would expect industries such as the Danish pork industry to be uncompetitive relative to the pork industries of Canada and the United States, given...