pricing pressure, and the vertical arithmetic. In addition, for each tool, its use in a recent U.S. merger case is illustrated …: for critical loss analysis, the Novelis/Aleris merger; for upward pricing pressure, the GE/Electrolux merger; and for the …

media content, including the AT&T-Time Warner and the Disney-Fox mergers. Using a theory-driven approach, we examine …, we address three research questions: (i) Is the current development of analyzing industry with its recent merger activity …? (iii) What are implications for antitrust policy? We conclude from our analysis that in the already highly horizontally …

. It follows that an antitrust authority ignoring existing PPOs when evaluating merger proposals (which reflects the … to the merger. We show that a PPO reduces the minimal synergy level necessary to make a merger beneficial for consumers … current EU merger control regime) invites sneaky takeovers: Acquiring firms strategically use PPOs prior to a full merger …

net it out. The prima facie case should not, however, extend to netting the two out, but rather to showing that the merger …