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You reap what you sow: The role of Karma in Green purchase
Chairy, Chairy; Syahrivar, Jhanghiz - In: Cogent Business & Management 7 (2020) 1, pp. 1-13
) There is a partial mediation of spirituality in the relationship between karma and green purchase intention and, 3) Karma … green products. This is the first study that investigates the role of "Karma" in the green purchase intention of Buddhist … minority in Indonesia-most of them are Chinese descent. Karma, a doctrine most prominent in Buddhism, is the belief that one …
Persistent link: https://www.econbiz.de/10012657201
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Antecedents of green purchase intention : a cross-cultural empirical evidence from Vietnam and Poland
Duong Cong Doanh; Gadomska-Lila, Katarzyna; Le Thi Loan - In: Oeconomia Copernicana 12 (2021) 4, pp. 935-971
Persistent link: https://www.econbiz.de/10012800976
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Instant karma : how the karmic-investment mindset affects customer engagement with corporate charitable giving requests
Xue, Xunyue; Mattila, Anna S. - In: Journal of hospitality & tourism research : JHTR ; the … 48 (2024) 4, pp. 770-782
Persistent link: https://www.econbiz.de/10014633713
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Young Chinese consumer decision making in buying green products: An application of theory of planned behavior with gender and price transparency
Bhutto, Muhammad Yaseen; Zeng, Fue; Soomro, Yasir Ali; … - In: Pakistan Journal of Commerce and Social Sciences (PJCSS) 13 (2019) 3, pp. 599-619
As environmental awareness increases, consumers tend to focus more on environmental friendly products. The literature on green consumption has recently focused on the Asian markets, in particular, the populous country of the world 'china'. Despite many efforts by the marketers to promote the...
Persistent link: https://www.econbiz.de/10012114705
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Quantitative insights into green purchase intentions: The interplay of health consciousness, altruism, and sustainability
Nguyen, Phi-Hung; Nguyen, Dat Ngoc; Nguyen, Lan Anh Thi - In: Cogent Business & Management 10 (2023) 3, pp. 1-15
Green consumption behaviour research plays a vital role in promoting actions to protect the environment and promote sustainable development. This research aims to determine the relationship between environmental sustainability awareness, social sustainability awareness, altruism, health...
Persistent link: https://www.econbiz.de/10014527858
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Young generation and environmental friendly awareness: Does it the impact of green advertising?
Herman, Lalu Edy; Udayana, Ida Bagus Nyoman; Farida, Naili - In: Business: Theory and Practice 22 (2021) 1, pp. 159-166
The environmental issues nowadays have make consumers becoming more selective in selecting products and brands going to use. The purpose of this study is to investigate the effect of green advertising on green purchase intentions mediated by green attitude awareness in the young generation....
Persistent link: https://www.econbiz.de/10012703668
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The influence of consumption values on green purchase intention: A moderated mediation of greenwash perceptions and green trust
Zaidi, Syed Muhammad Minhal Raza; Yifei, Lai; Bhutto, … - In: Pakistan Journal of Commerce and Social Sciences (PJCSS) 13 (2019) 4, pp. 826-848
Recent years have spotted a majorboost in consumers turning to green consumption due to escalating sustainable development. Following this, how consumption values, green trust and greenwash affect green purchase intention remain unexplored in emerging economy. Drawing on the theory of...
Persistent link: https://www.econbiz.de/10012168142
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Young generation and environmental friendly awareness : does it the impact of green advertising?
Herman, Lalu Edy; Udayana, Ida Bagus Nyoman; Farida, Naili - In: Verslas : teorija ir praktika : Vilniaus Gedimino … 22 (2021) 1, pp. 159-166
The environmental issues nowadays have make consumers becoming more selective in selecting products and brands going to use. The purpose of this study is to investigate the effect of green advertising on green purchase intentions mediated by green attitude awareness in the young generation....
Persistent link: https://www.econbiz.de/10012604165
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Factors affecting intention to purchase green products in Vietnam
Chi Thi Kim Nguyen; Dat Minh Nguyen; Van Thien Trinh; … - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 4, pp. 205-211
Persistent link: https://www.econbiz.de/10012667526
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Young Chinese consumer decision making in buying green products : an application of theory of planned behavior with gender and price transparency
Bhutto, Muhammad Yaseen; Zeng, Fue; Soomro, Yasir Ali; … - In: Pakistan journal of commerce and social sciences 13 (2019) 3, pp. 599-619
As environmental awareness increases, consumers tend to focus more on environmental friendly products. The literature on green consumption has recently focused on the Asian markets, in particular, the populous country of the world 'china'. Despite many efforts by the marketers to promote the...
Persistent link: https://www.econbiz.de/10012107743