One of the most interesting phenomena in the global business practices is the existence of product's country-of-origin (COO). COO as an informational cue has been proven to affect consumer's purchasing decision in terms of their perception toward the product's attributes as well as their overall...

This study aims to understand the forming mechanism of intention to buy bulk food at a bulk store. We examine the influence of positive and negative anticipated emotions and subjective norms on such intention. Further, we also investigate how anticipated emotions are influenced by a deontic...

The COVID-19 pandemic has come to an end, so organizations need to make decisions about whether to maintain the work-from-home (WFH) practice or to go back to pre-pandemic working arrangements. Statistics showed that although 56% of the employers continue to adopt WFH the rest of it called back...

This study aims to understand the forming mechanism of intention to buy bulk food at a bulk store. We examine the influence of positive and negative anticipated emotions and subjective norms on such intention. Further, we also investigate how anticipated emotions are influenced by a deontic...

The COVID-19 pandemic has come to an end, so organizations need to make decisions about whether to maintain the work-from-home (WFH) practice or to go back to pre-pandemic working arrangements. Statistics showed that although 56% of the employers continue to adopt WFH the rest of it called back...