The wine industry has faced various environmental and social challenges. On the demand side, consumer demand for … sustainable wines has been increasing but, to date, it is unknown whether consumers perceive wine companies' efforts to obtain …, sustainable wine production is increasing but producers report a lack of information to engage and select their SD strategy. This …

This study analyzes consumer preferences for wine in Prishtina, Kosovo - a transition country in the Balkans, which is … making efforts to withstand to the competition pressure from the traditional neighboring wine producing countries. With the … wine consumer preferences based on wine type (white vs. red), origin (domestic vs. imported), taste (sweet vs. dry) and …

This study explored the view that distributors have towards the most valued wine attributes by consumers in the US … consumer studies' findings, especially for the influence of medals/awards, the origin of the wine, grape variety, and price … experience of wine distributors generates valuable information through a smaller sample at a lower cost than through applying …

dealcoholization intensity information on the label. The analysis assumes dealcoholized wine is an imperfect substitute for traditional … wines. Dealcoholization level, price, and other wine attributes are simultaneously evaluated by drawing on choice …-modeling techniques. The results suggest that alcohol content of wine positively influences consumers' preferences and that …

The general decline in per capita consumption of wine worldwide over recent decades reveals the need to apply effective … marketing strategies to capture segments of the population, such as young people or women, who tend to consume wine sporadically … and in small amounts, even among traditional wine-producing countries. However, until now these strategies have been …