Existing IS research on consumer acceptance of technology has mainly focused on web-based applications and online stores. However, the appearance of new technologies, such as RFID, mobile computing and sensor networks ,has driven retail companies to the development of several in-store...

While literature on information technology (IT) investment evaluation through Real Option analysis has acknowledged that different types of IT projects might encompass diverse real option value, the majority of the research treats IT projects as a homogeneous group. Little research has been...

The emerging capabilities of mobile telephony provide a promising alternative commerce channel, contributing to the configuration of the appropriate conditions for the forthcoming communication industry convergence. Elaborating on the rapid evolutions on the mobile commerce landscape, this paper...

Expiration date-based pricing (EDBP) occurs when a grocery retailer reduces the price of a perishable product according to its remaining shelf life. While, conventional wisdom suggests that this practice leads to negative consumer evaluations of brand quality, a series of field experiments...

Brands enjoy significant benefits with emersion in emotionally strong relationships. These benefits include positively biased brands perceptions, devaluation of alternatives, true brand loyalty, and positive word-of-mouth communication, among others. The present study investigates the phenomenon...

The present study investigates how consumers evaluate particular characteristics of grocery perishable products. Two important characteristics of perishables, the expiration date and price, and two value adding concepts, namely quality guarantees and corporate social responsibility (CSR)...

The vast majority of the extant literature on Corporate Social Responsibility (CSR) has focused on the macro (firm) level of analysis by examining the linkage between CSR and firm-level outcomes. As such, very few studies have focused on the micro (individual) level of analysis. Against this...

Corporate social responsibility (CSR) is gaining momentum among researchers and practitioners. In spite of this extensive interest, systematic research regarding the effects of CSR on other stakeholder groups, besides consumers, remains sparse. Based on a field study in a global Fortune 500...

The introduction of emerging technologies in retailing and their infusion into the service encounter necessitates research to better understand consumer attitude toward the usage of technology into the service delivery systems. The capability of Radio Frequency Identification (RFID) technology...