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Persistent link: https://www.econbiz.de/10012799485
Purpose: The main purpose of this research is to investigate the role of online communities to develop the brand value and consumers’ attachment with the green products. Also, the paper aims to study the role of brand credibility as a mediator towards the brand offering green...
Persistent link: https://www.econbiz.de/10014089931
Narcissism is imbued with emotional dynamism and there is a strong need to assess the linkages with outcomes by analyzing their fusion. The present study examined the relationship between grandiose narcissism and performance through analyzing the mediating role of subjective wellbeing (positive...
Persistent link: https://www.econbiz.de/10014250396