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Factors influencing continuance intention of online shopping of generation Y and Z during the new normal in Vietnam
Binh Nguyen Thi; Tran Thi Lan Anh; Tran Thi Thu Hien; … - In: Cogent business & management 9 (2022) 1, pp. 1-25
This study investigated the determinants of online shopping continuance intention of Generation Y and Z during the new …-ers and Gen Z-ers in Hanoi, Vietnam during March 2022. The results revealed that facilitators of repurchase intention included … served as a barrier. Notably, the barrier was found to affect Gen Y's repurchase intention more severely. Personalization was …
Persistent link: https://www.econbiz.de/10014443638
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Modeling the enablers of online consumer engagement and platform preference in online food delivery platforms during COVID-19
Habib, Aqib; Irfan, Muhammad; Shahzad, Mohsin - In: Future Business Journal 8 (2022), pp. 1-18
Due to the COVID-19 outbreak globally during 2020, the usage and virtues of food delivery apps (FDA) have increased immensely, facilitating the consumer to access the food and food providers to keep functioning. However, this study aims to investigate the enablers of online consumer engagement...
Persistent link: https://www.econbiz.de/10013273037
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What changes in restaurant satisfaction during Covid-19? : an overview based on online reviews
Silva Farinha, Carlos; Tiago, Flávio Borges; Moreira … - In: Journal of tourism, sustainability and well-being 11 (2023) 1, pp. 13-26
Lately, online users have become avid content creators and consumers of brands and firms through reviews. These serve as sources to peers and reflect reviewers’ satisfaction levels with different elements of the experiences. Thus, online reviews are considered reliable sources of information...
Persistent link: https://www.econbiz.de/10014318030
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Examining customers' continuance intentions towards e-wallet usage : the emergence of mobile payment acceptance in Vietnam
Nguyen Ngoc Duy Phuong; Luan Ly Thien; Dong Van Vu; … - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 9, pp. 505-516
Persistent link: https://www.econbiz.de/10012670933
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Factors influencing the adoption of cashless transactions : toward a unified view
Raj L., Vimal; Amilan S; Aparna, K. - In: South Asian journal of marketing 5 (2024) 1, pp. 74-90
Purpose - This study aims to construct an appropriate framework by incorporating essential components from the most renowned theories to investigate the variables that impact behavioural intentions towards embracing cashless transactions (CLT). Design/methodology/approach - A survey was...
Persistent link: https://www.econbiz.de/10015049768
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Factors affecting real estate prices during the COVID-19 pandemic : an empirical study in Vietnam
Nguyen Ho Phi Ha - In: Journal of Asian finance, economics and business : JAFEB 8 (2021) 10, pp. 159-164
Persistent link: https://www.econbiz.de/10012671106
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Do Consumers Shop in Tiktok? The TAM Perspective
2024
Acceptance Model Theory. Turmeric (TAM). The research method used is conditional sampling. A questionnaire will be used to …
Persistent link: https://www.econbiz.de/10014487024
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Exploring the determinants of electronic commerce adoption in a municipality with limited internet access
Vélez-Muñoz, Jorge Andrés; Franco-Castaño, Sebastián; … - In: Cogent business & management 11 (2024) 1, pp. 1-13
business strategies. The Technology Acceptance Model (TAM) and hypotheses in a structural equation model were used to represent …
Persistent link: https://www.econbiz.de/10014521038
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The moderating role of trust and commitment between consumer purchase intention and online shopping behavior in the context of Pakistan
Rehman, Shafique Ur; Bhatti, Anam; Mohamed, Rapiah; … - In: Journal of Global Entrepreneurship Research : JGER 9 (2019) 43, pp. 1-25
TPB and TAM elements and online shopping behavior. Moderating role of trust and commitment determined between consumer …-established frameworks of TAM and TPB theory. Findings reveal that perceived usefulness, perceived ease of use, attitude, subjective norms …
Persistent link: https://www.econbiz.de/10012029449
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What is the role of T.E.A concept between positive recommendation and behavioural intention to purchase in social media?
Phyo Min Tun - In: The South East Asian journal of management 16 (2022) 2, pp. 26-50
Persistent link: https://www.econbiz.de/10014261266