This study examines how household members' personal characteristics and key marketing factors affect the healthfulness of food purchased for in-home consumption; it further considers how food intake changes following a diagnosis of Type 2 diabetes in the household. Using a combination of grocery...

When a product disappears from the store, one usually assumes the manufacturer has decided to cease production, which is commonly referred to as product elimination. With the increasing power retailers have on product line-ups, however, product removal decision could be entirely driven by...

This study proposes as a key cause of the high failure rates in the implementation of analytical projects for marketing decisions, the discrepancy in the information quality (DIQ) perceived between producers (information technology [IT]) and users (marketing) of knowledge. Given that the DIQ...

We build an econometric model of a household's purchase incidence and brand choice decisions in complementary product categories to account for cross-category dependence in demand. Complementarity is modeled as the additional utility that a household derives from the joint consumption of brands...

In a controlled field experiment, we examine pairs of auctions for identical items under different conditions. We find that auction design features that are under the control of the auctioneer — including information transparency, number of simultaneous auctions, and the degree of overlap...

Cloud manufacturing task scheduling (CMTS) gains widespread attention in the cloud manufacturing (CMfg) community. At present, most related researches are mainly aimed at task-oriented scheduling and there are few researches considering user’ characteristics, like user preferences. In this...

A large body of academic research has recently focused on omnichannel retailing especially on brick-and-mortar (offline) retailers adding and integrating online capabilities. Relatedly, trade press has highlighted how offline retailers have been investing heavily in the use of their existing...

In a controlled field experiment, we examine pairs of auctions for identical items under different conditions. We find that auction design features that are under the control of the auctioneer - including information transparency, number of simultaneous auctions, and the degree of overlap...