In service sector, Organization culture refers to social control mechanisms which are used as a I mechanism to control people performance and service quality. It is a non purchasable capability which is in constant state of dynamism. To manage this capability, organizations need to have a clear...

The purpose of the current study is to highlight the area visual image mix across different stages of tourist area life cycle (TALC) and explore the relationship between these two variables. In order to achieve this objective, Indian states were chosen as the unit analysis. The results of the...

Indian banking sector is one of the fastest growing sectors. The banks in order to realize their true potential and overcome the bottlenecks posed by inseparability are trying to introduce products based on innovative technologies: Banking Smart. These help banks cater to “Customerization”...

The present study is an attempt to understand the effect of ‘made in label’ on product evaluation in apparels industry across India, China and USA. Though past research has established that country of origin affects product evaluations, the present study extends the argument to establish the...

“Make in India” campaign relies on attracting FDI into India to reap advantages of spill over effects. However, “Make in India” is a sales campaign and builds on earlier policy direction and decision which have been put in place at state government level. Major weakness of the campaign...

This study investigates the relationship between retirement planning and succession planning in the family businesses in India across gender. Data was collected from 80 i.e. 40 female and 40 male CEOs of small and medium sized family businesses in India with help of a structured self...

Even today Agriculture is the principle occupation in India. It is not only the major employer in Indian economy but also a major contributor to India’s GDP. However, in recent past the growth rate of agriculture productivity has decreased. In order to increase the growth rate of agricultural...

Current study explores the relationship between an organizational functioning variable i.e. organizational commitment of customer-contact employees (CCE) and quality of services delivered to the customers, by call centre employees. This research is an attempt to contribute to the growing body of...

Advertisements are first point of contact a marketer has with the prospective consumer. It is at this stage that marketer has an opportunity to differentiate a reader from a prospective customer. This is done with help of appeals/ appeals like models, information about the products etc. However,...

We rely on organizational learning theory and strategic momentum research to examine the international merger and acquisition (Mamp;A) activities of a sample of Samp;P 500 firms. We hypothesize that the learning associated with a firm's prior acquisition experience increases the likelihood the...