Gabriele Troilo explores the entire marketing knowledge management process from a unique perspective. He emphasises the fact that in today's markets, competitive advantage is achieved by companies which are knowledge-based and market oriented

The aim of this book is to present a much-needed conceptualization of 'the learning region'. The editors scrutinize key concepts and issues surrounding this phenomenon, which are then discussed in the context of recent literature. This unique conceptualization of the learning region presents a...

1. Introduction : a new adventure -- 2. Knowledge sharing : a historical perspective -- 3. The generative potential of appreciative processes -- 4. How to ASK -- 5. Private sector case studies -- 6. Government sector case studies -- 7. Public service case study -- 8. Summary, conclusion, and...

Annabelle Gawer presents cutting-edge contributions from 24 top international scholars from 19 universities across Europe, the USA and Asia, from the disciplines of strategy, economics, innovation, organization studies and knowledge management. The novel insights assembled in this volume...

The success of Asian economies (first Japan, then Taiwan, South Korea, Singapore, Hong Kong and, more recently, China and India) has made it tempting to look for "an Asian model of development". However, the strength of Asian development lies less in strategies that reproduce successful national...

For this three-volume set the editors have selected many of the most influential articles published since 1984 on the topics of knowledge management and the improvement of organizational learning, developmental learning by individual organizations and the development of populations of...

This book develops and illustrates a comprehensive, multi-level framework for the evaluation of industrial R&D activities and the measurement of their performances. The framework encompasses a set of hierarchical, interrelated levels at which R&D evaluation and performance measurement could be...

Drawing upon evolutionary economics and resource-based approaches, the author utilises US patent data from 1930-1990 to examine the persistence of corporate technological competencies and their gradual erosion through diversifying incremental change. The book explores the changing nature of this...

This innovative book analyses the geographical patterns in foreign direct investment flows by combining elements from the theory of international production and the theory of economic geography. It develops a model for explaining why foreign direct investment is attracted to certain locations....

Entrepreneurial Competition and Industrial Location explores the notion of entrepreneurial competition from its theoretical foundations in early Austrian and contemporary evolutionary economics. Focusing on the structural development of the intangible factors of production such as labour skills,...