//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~institution:"Technische Universität Braunschweig"
~isPartOf:"Research"
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Zielgerichtetes Lernen für fun...
Similar by subject
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand image
1
Kommunikationsstrategie
1
Luxury goods
1
Luxusgut
1
Luxusgüter
1
Markenimage
1
Markenpolitik
1
Marketing
1
Marketingforschung
1
more ...
less ...
Online availability
All
Undetermined
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Hochschulschrift
1
Language
All
English
German
3
Author
All
Backhaus, Christof
1
Gurzki, Hannes
1
Woisetschläger, David
1
Institution
All
Technische Universität Braunschweig
Springer Fachmedien Wiesbaden
21
Helmut-Schmidt-Universität
2
Interdisziplinäre Tagung des Forschungsnetzwerkes Europäische Kulturen in der Wirtschaftskommunikation <17., 2017, Frankfurt am Main>
1
Technische Universität Hamburg-Harburg
1
Trends in Business Communication <Veranstaltung> <8., 2020, Online>
1
Published in...
All
Research
Applied marketing science/Angewandte Marketingforschung
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The creation of the extraordinary : perspectives on luxury
Gurzki, Hannes
-
2020
Persistent link: https://www.econbiz.de/10012173666
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->