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~isPartOf:"European journal of operational research : EJOR"
~subject:"Confidence"
~subject:"Retail trade"
~subject:"Werbung"
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European journal of operational research : EJOR
Journal of retailing and consumer services
73
Journal of business research : JBR
54
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30
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Asia Pacific journal of marketing and logistics
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International journal of retail & distribution management
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Transportation research / E : an international journal
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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International journal of consumer studies
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ECONIS (ZBW)
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1
Impacts of store-brand introduction on a multiple-echelon supply chain
Cheng, Rong
;
Duan, Yongrui
;
Zhang, Jianguang
;
Ke, Hua
- In:
European journal of operational research : EJOR
292
(
2021
)
2
,
pp. 652-662
Persistent link: https://www.econbiz.de/10012502387
Saved in:
2
Quality coordination with extended warranty for store-brand products
Mai, Dung T.
;
Liu, Tieming
;
Morris, Michael D. S.
;
Sun, …
- In:
European journal of operational research : EJOR
256
(
2017
)
2
,
pp. 524-532
Persistent link: https://www.econbiz.de/10011612055
Saved in:
3
When should a retailer invest in brand advertising?
Pnevmatikos, Nikolaos
;
Vardar, Baris
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
267
(
2018
)
2
,
pp. 754-764
Persistent link: https://www.econbiz.de/10011812741
Saved in:
4
The influence of coupon duration on consumers’ redemption behavior and brand profitability
Zhang, Zelin
;
Ma, Minghui
;
Popkowski Leszczyc, Peter T. L.
- In:
European journal of operational research : EJOR
281
(
2020
)
1
,
pp. 114-128
Persistent link: https://www.econbiz.de/10012153635
Saved in:
5
Interaction between channel strategy and store brand decisions
Jin, Yannan
;
Wu, Xiaole
;
Hu, Qiying
- In:
European journal of operational research : EJOR
256
(
2017
)
3
,
pp. 911-923
Persistent link: https://www.econbiz.de/10011639261
Saved in:
6
Managing competitive levers in a collaborative distribution channel
Bolandifar, Ehsan
;
Chen, Zhong
;
Zhu, Kaijie
- In:
European journal of operational research : EJOR
293
(
2021
)
3
,
pp. 1031-1042
Persistent link: https://www.econbiz.de/10012533800
Saved in:
7
Fighting store brands through the strategic timing of pricing and advertising decisions
Karray, Salma
;
Martín Herrán, Guiomar
- In:
European journal of operational research : EJOR
275
(
2019
)
2
,
pp. 635-647
Persistent link: https://www.econbiz.de/10011993549
Saved in:
8
Private label sourcing for an e-tailer with agency selling and service provision
Li, Hengyu
;
Chen, Huangen
;
Chai, Junwu
;
Shi, Victor
- In:
European journal of operational research : EJOR
305
(
2023
)
1
,
pp. 114-127
Persistent link: https://www.econbiz.de/10013478581
Saved in:
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