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Pie-Expansion, Pie-Sharing und Opportunismus -- Automobilhersteller, Abnehmer und Lieferanten -- Lieferanten-Abnehmer Entwicklungspartnerschaften -- Lieferantenbewertung und -auswahl -- Lieferantenentwicklung und -integration
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Chapter 1. Innovation and Commercialisation in Small Firms -- Chapter 2. Conceptual Foundations of the Book -- Chapter … 3. The Decision to Innovate -- Chapter 4. Screening Opportunities -- Chapter 5. The Business Model and Innovation …This book focuses on the process of commercialisation and innovation management in small firms. Although …
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turbulent business contexts, that includes the themes of sustainability, branding and organisational innovation. At its core, it … innovation. Featuring case studies and learning tasks, the book presents design thinking for readers as an organisational …
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