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~accessRights:"restricted"
~isPartOf:"Journal of business research : JBR"
~person:"Bartikowski, Boris"
~subject:"KMU"
~subject:"Konsumentenverhalten"
~subject:"Vertrauen"
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Targeting without alienating on the Internet : ethnic minority and majority consumers
Bartikowski, Boris
;
Taieb, Besma
;
Chandon, Jean-Louis
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1082-1089
Persistent link: https://www.econbiz.de/10011440217
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