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This book provides an evidence-based actionable framework and measure of servant leadership to help management practitioners build effective and ethical workplaces. It explains the reasons why the best workplaces such as Starbucks, Southwest Airlines, Ritz-Carlton, and ServiceMaster apply...
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This book collects and reports on the results of a study conducted on the Chinese Software and Services Outsourcing (SSO) industry, focusing on one of its main players as a key case study. Two sets of research findings are presented: first, the knowledge management and communication processes...
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This textbook on Knowledge Management is a result of more than twenty years of research, teaching and consulting experience of the authors. This is the first comprehensive text which brings together European, Asian and American perspectives on knowledge-based value creation. This book is...
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This volume includes the full proceedings from the 1979 Academy of Marketing Science (AMS) Annual Conference held in … Miami, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as … consumer behaviour, marketing management, marketing education, and international marketing, among others. Founded in 1971, the …
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