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To trademark or not to trademark : the case of the creative and cultural industries
Castaldi, Carolina - In: Research policy : policy, management and economic … 47 (2018) 3, pp. 606-616
Persistent link: https://www.econbiz.de/10011972324
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Trademarks' relatedness to product and service innovation : a branding strategy approach
Flikkema, Meindert; Castaldi, Carolina; Man, Ard-Pieter de - In: Research policy : policy, management and economic … 48 (2019) 6, pp. 1340-1353
Persistent link: https://www.econbiz.de/10012131349
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Are intellectual property rights working for society?
Castaldi, Carolina; Giuliani, Elisa; Kyle, Margaret K.; … - In: Research policy : policy, management and economic … 53 (2024) 2, pp. 1-7
Persistent link: https://www.econbiz.de/10014462696