//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~language:"deu"
~person:"Hennig-Thurau, Thorsten"
~source:"als-doc"
~source:"econis"
~subject:"Beziehungsmarketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Estimating the marginal law of...
Similar by subject
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Theorie
3
Theory
3
Consumer behaviour
2
Konsumentenverhalten
2
Decision under uncertainty
1
Entscheidung unter Unsicherheit
1
Higher education institution
1
Hochschule
1
Internet
1
Learning organization
1
Lernende Organisation
1
Management
1
Marketing
1
Marketing management
1
Marketingmanagement
1
Nonprofit management
1
Nonprofit-Management
1
Organisatorisches Lernen
1
Psychology of advertising
1
Relationship marketing
1
Strategisches Management
1
Werbepsychologie
1
more ...
less ...
Online availability
All
Undetermined
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
German
English
1
Author
All
Hennig-Thurau, Thorsten
Günter, Bernd
5
Helm, Sabrina
5
Homburg, Christian
5
Foscht, Thomas
4
Herrmann, Andreas
4
Swoboda, Bernhard
4
Bruhn, Manfred
3
Hippner, Hajo
3
Huber, Frank
3
Piller, Frank T.
3
Schramm-Klein, Hanna
3
Wilde, Klaus D.
3
Ahlert, Dieter
2
Becker, Jörg
2
Dangelmaier, Wilhelm
2
Eggert, Andreas
2
Gierl, Heribert
2
Gouthier, Matthias H. J.
2
Helmke, Stefan
2
Matzler, Kurt
2
Michalski, Silke
2
Reichwald, Ralf
2
Seilheimer, Christian
2
Stock-Homburg, Ruth
2
Weiber, Rolf
2
Albers, Sönke
1
Bagusat, Ariane
1
Bartikowski, Boris
1
Bartl, Michael
1
Benning-Rohnke, Elke
1
Braunstein, Christine
1
Brehm, Marion
1
Brock, Christian
1
Buxel, Holger
1
Büttner, Miriam
1
Coenen, Christian
1
Diller, Hermann
1
Duschek, Stephan
1
Ferfer, Ute
1
Fließ, Sabine
1
more ...
less ...
Published in...
All
Die Betriebswirtschaft : DBW
1
Source
All
USB Cologne (business full texts)
ECONIS (ZBW)
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Kundenartikulationen im Internet : virtuelle Meinungsplattformen als Herausforderung für das Marketing
Hennig-Thurau, Thorsten
;
Hansen, Ursula
- In:
Die Betriebswirtschaft : DBW
61
(
2001
)
5
,
pp. 560-580
Persistent link: https://www.econbiz.de/10001617863
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->