This book sets the agenda to turn behavioral economics, which has long been considered a subordinate discipline, into mainstream economics. Ghisellini and Chang expose the conceptual and empirical inadequacy of conventional economics using illustrations of real world decision-making in a dynamic...

Tomer considers recently accumulated knowledge related to the human brain's functioning and development to better understand the relationship between human capital and human development in successful economies

Identity Economics provides an important and compelling new way to understand human behavior, revealing how our identities--and not just economic incentives--influence our decisions. In 1995, economist Rachel Kranton wrote future Nobel Prize-winner George Akerlof a letter insisting that his most...

pt. I. Theoretical and methodological perspectives on consumption -- pt. II. Consumers and markets : introduction -- pt. III. Global challenges in consumption : introduction -- pt. IV. Politics and policies of consumption : introduction -- pt. V. Consumption and social divisions : introduction...

Economic sociology is a rapidly expanding field, applying sociology's core insight--that individuals behave according to scripts that are tied to social roles--to economic behavior. It places homo economicus (that tried-and-true fictive actor who is completely rational, acts only out of...

Curiously, economists, whose discipline has much to do with human well-being, have shied away from factoring the study of happiness into their work. Happiness, they might say, is an ''unscientific'' concept. This is the first book to establish empirically the link between happiness and...