Beck, Jeffrey; Knutson, Bonnie; Kim, SeungHyun; Cha, JaeMin - In: International Journal of Revenue Management 4 (2010) 3/4, pp. 268-283
: communicating effectively, managing daily activities, leading the revenue team, analysing trends, professionalising the RM … analysing trends are the most important factors to a revenue manager's success. The implications of the study as well as …