This text explores how narrative and storytelling is an important part of an organisation's strategy, development and learning processes. With examples from Nike, McDonald's and Disney, readers are shown how the theory that underpins organisational storytelling connects with storytelling in...

This book provides new and innovative insights into the field of management and organization inquiry through theory, method, and research. It provides extensive coverage of the 7S structurethat has been so transformational for the field: Storytelling, System, Sustainability, Science, Spirit,...