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~accessRights:"restricted"
~person:"Jardine, Bryony"
~subject:"Fernsehprogramm"
~subject:"Großbritannien"
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Fernsehprogramm
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Jardine, Bryony
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European journal of marketing : EJM
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Retaining the primetime
television
audience
Jardine, Bryony
;
Romaniuk, Jenni
;
Dawes, John G.
;
Beal, …
- In:
European journal of marketing : EJM
50
(
2016
)
7/8
,
pp. 1290-1307
Persistent link: https://www.econbiz.de/10011609041
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