pt. I. Explaining why and how much firms grow -- pt. II. Changing the firm growth research agenda -- pt. III. A critical look at the growth-profit relationship -- pt. IV. Theory-driven research on specific forms of growth.

This unique book illustrates that in order to address the growing urgency of issues around environmental and resource limits, it is clear that we need to develop effective policies to promote durable changes in behaviour and transform how we view and consume goods and services. It suggests that...

'There have been some exciting developments in choice modeling, but much of this work is only accessible to those attending conferences like the International Choice Modeling Conference where researchers from many different fields can share their work. This Handbook brings the best of this new...

Grundlagen des CRM -- CRM — Grundlagen, Ziele und Konzepte -- Aufbau und Funktionalitäten von CRM-Systemen -- IT-Unterstützung Durch Customer Relationship Management-Systeme am Beispiel von mySAP CRM -- Die Bedeutung des Beziehungsmarketing für den Unternehmenserfolg -- Mit Mass...