Sales forecasting at the UPC level is important for retailers to manage inventory. In this paper, we propose more effective methods to forecast retail UPC sales by incorporating competitive information including prices and promotions. The impact of these competitive marketing activities on the...

Quantitative forecasting techniques see their greatest application as part of production and inventory systems. Perhaps unfortunately, the problem has been left to systems analysts while the professional societies have contented themselves with exhortations to improve forecasting, neglecting...