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~subject:"Beziehungsmanagement"
~subject:"Brand image"
~type_genre:"Textbook"
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Markenliebe : Konzeption und empirische Untersuchung eines ganzheitlichen kausalanalytischen Modells
Fröhling, Renée
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2017
Persistent link: https://www.econbiz.de/10011662317
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Customer Experience im Zeitalter des Kunden : Best Practices, Lessons Learned und Forschungsergebnisse
Rusnjak, Andreas
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Schallmo, Daniel
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2018
Persistent link: https://www.econbiz.de/10011714165
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