strategischer Erfolgsfaktoren zurück. Sodann befassen sich mehrere Abhandlungen mit Bereichen wie Marketing, Kooperation … / Vernetzung / Beziehungspflege sowie Human Ressourcen Management (insbesondere das Mitunternehmertum, dem eine vergleichende …

marketing. It also includes related studies that analyze management and marketing aspects, e.g. workplace learning, gamification … management in various geographic regions, it addresses a range of current topics, such as human resources, management, SMEs and … in business, resilience and entrepreneurship, the use of IT tools in small businesses, and dynamic marketing capabilities …

business and management from different geographic regions; yet the main focus is on the latest findings on evolving marketing …-border restructuring, quality management standards, and the internationalization of SMEs …Part I. Marketıng -- Encouraging Sustainable Consumer Behavior: A Stakeholder Approach -- The Role of Food Product …

marketing. It also includes related studies that analyze management and marketing aspects, e.g. workplace learning, gamification … Minh City, Vietnam -- Management: Conceptualizing the Assimilation and Risk of Online Social Media in Saudi Arabia -- The … a Leverage for Non-Native English Scholars' Career -- Healthcare Project Management Model Approach -- SMEs: Changes in …

: Research on Health Management -- Chapter 4: Research on Tourism Management -- Chapter 5: Research on Corporate Governance … -- Chapter 6: Research on Human resources management -- Chapter 7: Research on Management and Information systems -- Chapter 8 …: Research on Marketing -- Chapter 9: Research on Operations -- Chapter 10: Research on SME and family firms -- Chapter 11 …

during subprime crisis, stakeholder management, and stock market crises. The book focuses then on the energy sector and …

Entrepreneurship and Small and Medium-sized Enterprises -- Human Resources -- Management -- Marketing and Tourism. … program. Bridging the themes, the second part on Human Resources and General Management deals with human capital issues, labor … force education, employer branding and aligning HR practices to knowledge management outcomes. The third part in particular …