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~subject:"Online-Marketing"
~subject:"Service quality"
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Harris, Lloyd C.
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1
Brand identity and online self-customisation usefulness perception
He, Hongwei
;
Harris, Lloyd C.
;
Wang, Weiyue
;
Haider, Kamran
- In:
Journal of marketing management : MM
32
(
2016
)
13/14
,
pp. 1308-1332
Persistent link: https://www.econbiz.de/10011585855
Saved in:
2
Exposing Pinocchio customers : investigating exaggerated service stories
Harris, Lloyd C.
;
Fisk, Raymond P.
;
Sysalova, Hana
- In:
Journal of service management
27
(
2016
)
2
,
pp. 63-90
Persistent link: https://www.econbiz.de/10011564667
Saved in:
3
Forms of falsified online reviews : the good, the bad, and the downright ugly
Istanbulluoglu, Doga
;
Harris, Lloyd C.
- In:
European journal of marketing
58
(
2024
)
2
,
pp. 497-518
Persistent link: https://www.econbiz.de/10014482693
Saved in:
4
Customers who misbehave : identifying restaurant guests "acting out" via asymmetric case models
Chaouali, Walid
;
Hammami, Samiha Mjahed
;
Veríssimo, …
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013209631
Saved in:
5
When we practice to deceive : service worker manipulation and (mis)behavior on cruise ships
Pressey, Andrew D.
;
Harris, Lloyd C.
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
2
,
pp. 447-465
Persistent link: https://www.econbiz.de/10014582248
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