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Mit der Neuauflage des erfolgreichen Werkes wird die Geschichte der vierten industriellen Revolution fortgeschrieben und der Dynamik Rechnung getragen, mit der diese Vision in den vergangenen zwei bis drei Jahren weiterentwickelt und verwirklicht wurde. Experten aus Wissenschaft und Technik...
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A case-based identification of internal and external issues for branding strategies / Abu Sayeed Mondal, Dilip Roy -- Promoting Bucovina's tourism brand / Alexandru-Mircea Nedelea -- Branding and brand management: case of Amul / Anupam Sharma -- Service branding through quality practices in...
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Practices, Methods and Tools for Effective Innovation Management and New Product Development in European Settings -- Innovation Management and New Product Development in the Digital Age -- Innovation and its Management in the Public Sector -- Forms of Open Collaboration and Technology...
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Chapter 1. Trends of Emerging Technologies in the Fashion Product Design and Development Process (Young-A Lee) -- Chapter 2. Material Innovation with Technologies (Huantian Cao) -- Chapter 3. Wearable Technology in Fashion (Sumin Koo and Youngjin Chae) -- Chapter 4. 3D Printing and Additive...
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