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In a pioneering work, Jeffrey Fear overturns the dominant understanding of German management as "backward" relative to the U.S. and uncovers an autonomous and sophisticated German managerial tradition. Beginning with founder August Thyssen--the Andrew Carnegie of Germany--Fear traces the...
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Led by German-born Carl Laemmle, Universal Pictures devoted itself to winning over the German market in the interwar period. Yet the German market proved difficult to crack, owing to political risk and cultural distance. We argue that cultural differences kept most American films from becoming...
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Pt. 1. Internationalization pathways and governance choices -- pt. 2. The visible hand of governments and supporting institutions -- pt. 3. From local base to global expansion -- pt. 4. Inside the family.
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