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Innovation
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5,200
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Ratten, Vanessa
86
Brem, Alexander
71
Vrontis, Demetris
62
Bruhn, Manfred
58
Link, Albert N.
53
Audretsch, David B.
52
Kraus, Sascha
52
Carayannis, Elias G.
46
Aghion, Philippe
41
McCausland, Tammy
40
Akcigit, Ufuk
38
Chen, Jin
38
Ferreira, João J. M.
38
Messeni Petruzzelli, Antonio
36
Lee, Keun
34
Meissner, Dirk
34
Roper, Stephen
34
Nijkamp, Peter
33
Pyka, Andreas
32
Rodríguez-Pose, Andrés
32
Svensson, Göran
32
Ramadani, Veland
31
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30
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30
Galasso, Alberto
29
Henrekson, Magnus
29
Herstatt, Cornelius
29
Meffert, Heribert
29
Parida, Vinit
29
Woodside, Arch G.
29
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27
Bouncken, Ricarda B.
27
Euchner, Jim
27
Foroudi, Pantea
26
Bilgin, Mehmet Huseyin
25
Chang, Chun Ping
25
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25
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25
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25
Lim, Weng Marc
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Zentrum für Europäische Wirtschaftsforschung
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39
World Bank
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Springer International Publishing
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Springer-Verlag GmbH
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NetLibrary, Inc
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3
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Technological forecasting & social change : an international journal
1,068
Journal of business research : JBR
1,059
SpringerLink / Bücher
1,054
Research policy : policy, management and economic studies of science, technology and innovation
648
European Journal of Marketing
571
Technology analysis & strategic management
510
Springer eBook Collection
452
Finance research letters
440
Strategic Direction
434
Industrial marketing management : the international journal for industrial and high-tech firms
421
International journal of innovation management
404
Technovation : the international journal of technological innovation, entrepreneurship and technology management
375
Marketing Intelligence & Planning
281
European Journal of Innovation Management
253
Discussion paper / Centre for Economic Policy Research
226
Management Decision
212
IEEE transactions on engineering management : EM
210
Management Science
207
Industry and innovation
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Economics of innovation and new technology
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The journal of technology transfer
203
Edward Elgar E-Book Archive
198
Discussion papers / CEPR
196
Management science : journal of the Institute for Operations Research and the Management Sciences
182
Springer eBook Collection / Business and Economics
177
International journal of innovation and technology management
171
The journal of business & industrial marketing
170
CEPR Discussion Papers
165
Innovation: organization & management : IOM
162
European journal of innovation management
159
Journal of Consumer Marketing
156
Working paper / National Bureau of Economic Research, Inc.
147
International journal of production economics
145
Journal of Business & Industrial Marketing
142
International journal of innovation management : IJIM
139
Strategy & Leadership
134
Energy economics
133
International journal of technology management : IJTM
133
Journal of retailing and consumer services
130
African journal of science, technology, innovation and development : AJSTID
126
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ECONIS (ZBW)
36,184
Other ZBW resources
5,394
RePEc
2,436
BASE
35
USB Cologne (EcoSocSci)
18
OLC EcoSci
1
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1
Sustainable outcomes of an experiential learning project in a principles of
marketing
course
Bonaparte, Yvette Lynne
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
1
,
pp. 7-14
Persistent link: https://www.econbiz.de/10012257878
Saved in:
2
Innovations in communication and advertising : a perspective from small firms in southern Brazil
Rodrigues, Leonel Cezar
;
Riscarolli, Valéria
;
Zucco, …
- In:
International journal of internet marketing and …
12
(
2018
)
4
,
pp. 325-339
Persistent link: https://www.econbiz.de/10012139699
Saved in:
3
Research on the
innovation
of
marketing
management mode under the digital transformation of textile and garment enterprises
Liu, Jiahua
;
Liu, Zhenjian
;
Xu, Yunbao
- In:
Journal of information & knowledge management : JIKM
23
(
2024
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10014533763
Saved in:
4
The agile
innovation
pendulum : a strategic
marketing
multicultural model for family businesses
Thrassou, Alkis
;
Vrontis, Demetris
;
Bresciani, Stefano
- In:
International studies of management and organization
48
(
2018
)
1
,
pp. 105-120
Persistent link: https://www.econbiz.de/10011883101
Saved in:
5
Values that shape
marketing
decisions : influence of chief executive officers' political ideologies on
innovation
propensity, shareholder value, and risk
Kashmiri, Saim
;
Mahajan, Vijay
- In:
Journal of marketing research : JMR
54
(
2017
)
2
,
pp. 260-278
Persistent link: https://www.econbiz.de/10011697356
Saved in:
6
Marketing
and technological absorptive capacities : environmental antecedents and performance outcomes in high-tech firms
Shoham, Aviv
;
Asseraf, Yoel
;
Lev, Sara
;
Fiegenbaum, Avshalom
- In:
Journal of business-to-business marketing
24
(
2017
)
3
,
pp. 165-182
Persistent link: https://www.econbiz.de/10011763044
Saved in:
7
The impact of
marketing
’s
innovation
-related capabilities on a firm’s
innovation
performance
Gök, Osman
;
Peker, Sinem
- In:
International journal of innovation management
24
(
2020
)
6
,
pp. 2050054-1-2050054-31
Persistent link: https://www.econbiz.de/10012271545
Saved in:
8
Big and lean is beautiful : a conceptual framework for data-based learning in
marketing
management
Soyer, Emre
;
Pauwels, Koen
;
Seggie, Steven H.
- In:
Marketing in a digital world
,
(pp. 63-83)
.
2019
Persistent link: https://www.econbiz.de/10012123418
Saved in:
9
Marketing
innovation
: a systematic review
Purchase, Sharon
;
Volery, Thierry
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
9/10
,
pp. 763-793
Persistent link: https://www.econbiz.de/10012292956
Saved in:
10
Practitioner perspectives on key challenges in pharmaceutical
marketing
and future research opportunities
Morgan, Carter
;
Zane, Daniel M.
- In:
Journal of public policy & marketing
41
(
2022
)
4
,
pp. 368-382
Persistent link: https://www.econbiz.de/10013384453
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