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Product line strategy within a vertically differentiated duopoly

Kitamura, Ryoma; Shinkai, Tetsuya - In: Economics letters 137 (2015), pp. 114-117

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Lowering customer evaluation costs, product differentiation, and price competition

Jing, Bing - In: Marketing science : the marketing journal of the … 35 (2016) 1, pp. 113-127

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Earphone terminal quality improvement through sequential experimental design

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The perception of quality : mapping product and service quality to consumer perceptions

Kenyon, George N.; Sen, Kabir Chandra - 2015

Exploring the concept of quality management from a new point of view, this book presents a holistic model of how consumers judge the quality of products. It links consumer perceptions of quality to the design and delivery of the final product, and presents models and methods for improving the...

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The limits of planned obsolescence for conspicuous durable goods

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Product bans may benefit consumers: implications from a new model of vertical product differentiation

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Performance and design optimisation of an apparatus for distilling palm wine (Elaeis guineensis) by controlling thermal operations

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Travel web-site design : information task-fit, service quality and purchase intention

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Economic quality design under model uncertainty in micro-drilling manufacturing process

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