Baughn, C. Christopher; Denekamp, Johannes G.; Stevens, … - In: Journal of World Business 32 (1997) 2, pp. 103-117
Many firms have found that the benefits of interorganizational cooperation may be outweighed by costs arising from unintended leaks in product or process technology, market insight, and other knowledge-based assets to the alliance partner. Successful alliance management involves a process of...