Vlachopoulou, Maro; Manthou, Vicky; Folinas, Dimitris - In: Asia Pacific Journal of Marketing and Logistics 17 (2005) 3, pp. 40-50
The establishment of an integrated Partner Relationship Management (PRM) system can potentially address several aspects of channel collaboration in a digital environment and offers a wide range of benefits to the members of the logistics networks. In this paper, a logistics partnerships typology...