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Purpose – The purpose of this paper is to propose a multi-criteria decision making method to evaluate factory data collection (FDC) system alternatives. Design/methodology/approach – “Information” in is fundamental resource to the success of any business which is as valuable as capital...
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This paper has examined the effectiveness of the original equipment manufacturing (OEM) system in Taiwan's apparel industry from the perspective of international competitiveness. For that purpose, this study uses the following three definitions as the dependent variables in the empirical...
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This study examines unique factors causing emerging market firms to pursue functional upgrading. Our analysis draws on the resource-based view and learning theory, and our study sample consisted of Chinese new technology ventures. We test the effect of governance mechanisms and internal...
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As today's consumers encounter different types of media, communication channel has become omnipresent. The vast array of marketing tools available to advertisers have lessened the use of traditional media advertising and seen the rapid rise of Integrated Marketing Communications (IMC) in...
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