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This article investigates the pricing decisions in two-sided markets when several platforms are needed simultaneously for the successful completion of a transaction. The results indicate that the anticommons problem generalizes to two-sided markets. On the other hand, the limit of an atomistic...
Persistent link: https://www.econbiz.de/10014619166
As the network externality in an industrial organization has been widely discussed in recent years, many researchers in the field have noted a particular type of market, the so-called two-sided market. In a two-sided market, two or more groups of agents such as buyers and sellers interact while...
Persistent link: https://www.econbiz.de/10011048687
leader. The reverse is true below this level. This result holds for both substitutes and complements. …
Persistent link: https://www.econbiz.de/10010729848
monopolists, nesting standard models of perfect complements and imperfect substitutes. I show sufficient conditions for a discrete …
Persistent link: https://www.econbiz.de/10010785025
This paper examines the pricing of mobile applications when application providers can either supply consumers directly or through a mobile platform (such as a smart phone or tablet). It is demonstrated that when platform access (i.e., purchasing a device) takes place in advance of application...
Persistent link: https://www.econbiz.de/10010574532
This paper analyzes the unilateral choices of application compatibility by platforms and the endogenous affiliations of two different groups (content providers and users). We find a novel result that for both platforms to unilaterally choose application compatibility is not an equilibrium unless...
Persistent link: https://www.econbiz.de/10011263393
Media industries are important drivers of popular culture. A large fraction of leisure time is devoted to radio, magazines, newspapers, the Internet, and television (the illustrative example henceforth). Most advertising expenditures are incurred for these media. They are also mainly supported...
Persistent link: https://www.econbiz.de/10014023811
This chapter focuses on the economic mechanisms at work in recent models of advertising finance in media markets developed around the concept of two-sided markets. The objective is to highlight new and original insights from this approach, and to clarify the conceptual aspects. The chapter first...
Persistent link: https://www.econbiz.de/10014025251
We compare the advertising intensity and content of programming in a market with competing media platforms. With pay-tv media platforms have two sources of revenues, advertising revenues and revenues from viewers. With free-to-air media platforms receive all revenues from advertising. We show...
Persistent link: https://www.econbiz.de/10005123830
Media industries are important drivers of popular culture. A large fraction of leisure time is devoted to radio, magazines, newspapers, the Internet, and television (the illustrative example henceforth). Most advertising expenditures are incurred for these media. They are also mainly supported...
Persistent link: https://www.econbiz.de/10005124151