1. Origins and definitions -- 2. Methodological approaches centered on values -- 3. Traditional approaches focusing on attitudes and activities -- 4. French approaches -- 5. The analysis of products, goods, and services purchased by the consumer -- 6. Fields of application of lifestyles -- 7....

pt. 1. Understanding environmental sustainability : what it means to consumers -- pt. 2. Determinants of sustainable consumption -- pt. 3. Increasing sustainable consumption : conceptual frameworks -- pt. 4. Applications of environmental sustainability.

section 1. Influencing behaviors in society and sports -- section 2. Building relationships with consumers through sports -- section 3. Providing service to consumers through sports and event sponsorship.