Purpose: Using an econometric approach, this study aims to examine Mid-Atlantic USA wine consumers’ willingness to participate in winery or vineyard tours based on their wine knowledge, wine drinking occasions, demographical factors, past experience with wine tourism and wine purchasing...

This study analyzes predictors of South Korean public acceptance of the use of biotechnology to create genetically modified food products. Results indicate that those consumers with above average knowledge of specific outcomes of genetic modification were more likely to approve of the use of...

Purpose – The purpose of this study is to determine the likelihood of a USA Mid-Atlantic region consumers’ willingness to partake in a wine tasting event, an example of an agritourism activity, based on their responses to an Internet survey conducted from June 22 to 29, 2010....