Brieu, Mélanie; Durif, Fabien; Roy, Jean; Boivin, Caroline - In: International Journal of Sustainable Development 16 (2013) 3/4, pp. 322-334
The purpose of this article is to provide a better understanding of what triggers consumers' interest toward sustainable tourism by identifying the factors which either motivate or demotivate consumers during the purchase decision process relating to sustainable tourism supply options. An...